Charles Mullen - Internet Marketing Blog & Ideology

I got this idea from LetMeAdvise — an IM friend.

Here’s a good tip that, when exercised with discipline, will help you gain momentum earning money when starting off with advertising networks (CJ, Azoogle, Clickbank, etc).

When you first start off, set your minimum payout as pertained to your first goal, say $50. Once you first reach your $50 goal then up the antes a bit and increase your minimum payout to $100. Rinse and repeat as this will keep your motivation and heads up high. It will also keep you moving in the direction that you wish to be going in — earning more money.

Try it out and let me know how it goes.

Charles

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Wealthy People and their Mindsets

Hi readers,

As you may or may not know, I have a variety of people (business, personal, or otherwise) that I’ve build relations with using my elite networking skills. A trend I also have noticed, amongst more of the more elite or wealthy, is as follows:

Wealthy People DO NOT

• Pay attention to the latest "tips and tricks"
• They don’t take advice from the less fortunate (poor) people
• They don’t make uninformed decisions about anything
• USUALLY don’t waste money on expensive stuff until after they’re rich
• They NEVER give up or get distracted from ther goals

And wealthy people DO

• Plan to be wealthy, obviously
• Remain postiive through all of their hardships
• Invest regularly through many channels
• They make their money COUNT

And what have I learned from this? TONS! I’ve learned how to remain positive no matter how hard you may think you have it. Just gauge your situation really fast & just say to yourself, ‘I want to be wealthy and this is how I’m going to do it’. After that, remain postive and just do it.

Charles

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Effective PPC Tactic Revealed (Part 2)

Hey readers!

I’ve gotten a few e-mails, a comment, and a few PM’s on digitalpoint regarding my last post! I want to thank you very much for your guys’ insight and this wouldn’t be possible without that! With that said, I’m further reiterating that I LOVE FEEDBACK! And without further ado, here’s Effective PPC Tactic Revealed (Part 2).

Promoting the Right Merchant

I’m telling you now…if you’re not promoting the right merchant then you’re heading in a complete DEAD END zone. I mean say you’re promoting zango along with their horrible reputation; how are you going to be able to convert to make a profit? I mean you still can but why strain and waste your energy, money, and most importantly TIME when you could easily avoid that??

Here’s MY personal way on choosing the right program or affiliate to promote.

Before I promote a merchant, I visit their website a use it as if I was their customer. If I’m seriously evaluating a merchant for the long term then I’ll buy something from them so I can evaluate their shopping cart and checkout processes. I make SURE there isn’t any leakage going on (excess display of their phone numbers will cause leakage and would go against awarding your commission).

Other bits I keep in mind:

Are they a reputable company?
If they’re not reputable like zango, how will that affect conversion? If you know your conversion rates are going to be low then why bother to promote a crappy merchant? Promote reputable companies and that’s where you will be rewarded with doing the right thing!

Do they have good pricing?
This isn’t the most important although it is up there! Say you google IBM thinkpad and find Site A which sells for $900 and Site B which sells for $600. Which will be the obvious choice? AT LEAST choose a merchant with competitive pricing!

Do they have a good selection?
This is also important. This will greatly increase your chances of a prospect turning into a solid customer! If the prospect clicks through your ad and finds his or her product and buys it then chances are that prospect may want to buy other stuff too! A good selection is key for returning customers.

How do they handle returns?
This has a direct relation with reputation. You want to promote a company with a working return system where they won’t jack and screw the customer out of their money obviously.

Is their website easy to use AND secure?
I know for a fact if I find a site and I’m ready to checkout and if they don’t have a secure socket layer (SSL) encryption then I am NOT going to buy from them. Make sure they have all of their security channels setup as it is essential for the customers’ sake!

What makes them stand out from their competitors?
What makes them special? Why are you promoting them? Do they have a unique selling proposition? Do they have a buzz going around in the market? What is it that makes them stand out? It’s important for you (the lead generator) to know why they stand out so that can help pitch these prospects into becoming customers!

And that concludes part 2. STAY TUNED for a Part 3 in the next couple of days!

Charles

PS.—> Subscribe to my mailing list to get free useful tips like this which you won’t find anywhere else!

Posted in Pay Per Click | 2 Comments »

Effective PPC Tactic Revealed (Part 1)

Hey readers!

Now that I’ve decided to refurbish my blog and make it look pretty, I’ve decided to actually update and give y’all some damn useful information. As some of you may or may not know, I spread my income across several channels — Adsense, Adwords, Affiliates, selling my own product, etc. Here is a PPC tactic that I’ve been using for a few short months which has dramatically increased my net profit by at least 100%. I’m telling you this is a solid tactic that everyone should be using.

What does it have to deal with? A call to action!

You’re probably thinking…well yeah I knew that…every ad you run should have a call to action. True, most advertisers utilize call to actions but in the WRONG way.

This is how I do it and how it’s done which increased my ROI an extra 100%:

Firstly, here’s an example of Google’s portrayal of a correct vs. incorrect ad.

Target your Ads w/ Adwords
Create an Adwords account today!
Visit adwords.google.com to learn more.
adwords.google.com

Target your Ads w/ Adwords
For an account - click here
To learn more, just visit us at:
adwords.google.com

Okay. Can you tell which the incorrect ad is? Well if you haven’t then it is the second ad. The first ad has a unique call to action which provides sufficiency for adwords to allow it as acceptable while the second has the phrase of "Click Here". Well this is bullshit right? — because simple call to actions such as "Click Here" convert more!

Well look no more because here’s a tactic you can use, that is within adword guidelines, to keep your simple call to action in tact.

Use the call to action in the URL!

Wait what? How? Easy! Create a folder on your domain! Say you’re promoting mortgage loans @ 5.25% fixed rates for homeowners with excellent credit. Here’s the way to do it:

5.25% Fixed Home Loans
Refinance or purchase,
get your fast approval.
Mortgage.com/Click-Here

Did you see that? Use the call to action in the URL! Your CTR will sky rocket as well along with conversions.

I have a medley of effective PPC tactics like this that I use and I will slowly disclose them ALL. I’ve started to make a comfortable amount to share and give back to the Internet Marketing community. So here it is with no fluff. It is within guidelines because the URL is actually named Click-Here and you won’t run into any trouble because of that.

This also works for other networks — Yahoo Search Marketing, Google Adwords, MSN adCenter, & more!

Keep reading, learn more, make more. Any questions? Hit me at charles@eBlackhat.com!

Charles

Posted in Pay Per Click | 1 Comment »

In Search For the Perfect JV Partner

Hi readers!

I’m actively searching for an excited Joint Venture partner (JV partner) with a small to large list in the category of Internet Marketing or whoever wants to make money in general using internet as their ways. I pay top dollar commission and I have a BIG launch coming in the next few months.

My project is currently in its pre-pre-launch stage.

For more information & inquiries, please e-mail me at charles@eBlackhat.com.

Charles

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